Ecommerce Portal for Women Beauty Products

Business Scenario

USA’s leading FMCG has a large number of offerings on a wide scale. A young and vibrant company that aims to provide good quality branded products. The client caters to the fashion needs of women across beauty products and accessories.


  • The client wanted to enhance the performance of their fashion web-shop.
  • They intended to serve as a one-stop source for the wide range of modern amenities targeted to women.


  • Extensive Product Catalog and Search
  • Multi-level Product Categories
  • Featured Products
  • Promotional Banners
  • Product Review Comments and Ratings
  • PayPal and Google Checkout Payment Gateways
  • Multiple Shipping Address Management
  • Order History and Tracking
  • Handles up to 15000 Concurrent Users
  • Product Catalog
  • Shopping Cart
  • Payment Gateway Integration
  • Product & Order Management
  • Content Management


  • 25% increase in user traffic
  • Remarkable increase in sales
  • Increased average time spent by each user
  • Feedback system started receiving positive feedback due to the seamless experience.